Why is it that one street performer can make $100,000 per year, while his rival on the adjacent corner can barely survive? They have the same foot traffic...the same market potential...the same weather and conditions. More importantly, what can the answers to these questions and the story of street performers teach us about our business? Over the next several weeks you will find out via my Pulse articles! Lets get started. A few years back I had the privilege of meeting w

Why is it that one street performer can make $100,000 per year, while his rival on the adjacent corner can barely survive? They have the same foot traffic...the same market potential...the same weather and conditions. More importantly, what can the answers to these questions and the story of street performers teach us about our business? Over the next several weeks you will find out via my Pulse articles! Lets get started. A few years back I had the privilege of meeting w

"True story". Whenever you hear somebody utter those words you're either A) about to hear the craziest thing ever or B) have actually just heard the craziest thing ever. From my first day on the job in the fitness industry (at the ripe age of 17) I have compiled a novel of crazy gym stories. One of these days I just may publish it as I think it would be pretty entertaining. That got me to thinking: why not test the waters and see what the rest of the world can contribute?

"True story". Whenever you hear somebody utter those words you're either A) about to hear the craziest thing ever or B) have actually just heard the craziest thing ever. From my first day on the job in the fitness industry (at the ripe age of 17) I have compiled a novel of crazy gym stories. One of these days I just may publish it as I think it would be pretty entertaining. That got me to thinking: why not test the waters and see what the rest of the world can contribute?